Weekend Reading - 500 feet in the air

Design Objective Why Netflix walked away from personalization. TL;DR when switching costs are zero, novelty beats personalization every time: When you can order any movie instantly online, personalization isn’t as valuable — since if the movie is a dog, you simply click over to another movie. Today, in 2014,

Weekend Reading – Clarity

Lines of Code Uncle Bob Martin: Resolution: This year I will focus more on making my code easier for others to read as opposed to easier for me to write. Step 1: Steve Losh: attn programming languages where "parens are optional": http://i.imgur.com/3NBoTGP.png math.

Weekend Reading - Infinite Scrolling

Design Objective Can Experience be Designed? When it comes to use, all opinions are equal, but when it comes to engineering, they are not. The engineer collects the feedback and finds ways to deal with it. His opinions are not just based on personal experience. Like a scientist, he tests

Weekend Reading – On-demand Snow Plows

Easy 6 JavaScript Promises: There and Back Again. ES6 is getting promises, this article covers everything you need to know about them. Also, prerequisite polyfill. addyosmani/es6-tools keeps track of ES6 transpilers, module loaders, polyfills and other tools that help you use ES6 today. Also, ECMAScript 6 Resources For The

Weekend Reading – Santa's Brand Refresh

Design Objective Mark Spitzer: Consider mobile first as an approach to lead with simplicity #LeanStartup Trevor Lohrbeer (just in case you were wondering what I'm working on right now): "Sustainable growth comes when new customers come from the actions of existing customers." - @EricRies #LeanStartup Personalized

Weekend Reading – Better versions

Design Objective Crapshaming. Related, The Value of Content is the story behind TC;DR: What we’re witnessing here is the first wave of the second world pop-up war. Those of us who lived through the first one can only describe the horrors to our disbelieving children. This time though,

Weekend Reading — Tab Closed; Didn't Read

Design Objective Iconic framework is "a beautiful front-end framework for developing hybrid mobile apps in HTML5." Based on SASS and AngularJS. Looks interesting. Helvetica the Perfume Lines of Code How Authy Built A Fault-Tolerant Two-Factor Authentication Service. Sinatra, MongoDB, EC2, stuff like that. But more interesting is what

Weekend Reading – GoldieBlox

Design objective “If your design comes back from testing as perfect, you did the testing wrong.” — Jakob Nielsen Typeface vs. Font: Terminology Smackdown. TL;DR: In traditional print, the distinction is easy: a font was a typeface set at a certain size, weight and style and cast in metal. [but

Weekend Reading - Batkid saves the day

Design Objective Don’t cut corners when coding UI shows by example(s) how paying attention to little details can make your UI more pleasant to use. If you read nothing else this week, make it this post. To Design A Bottle. This 3 minute video illustrates what design is